03/28/2019
Roots Canada LTD Brand Repositioning Campaign
We want to make Roots have a more modern and current look while gaining the sales up. Promoting the new revision Roots relaunch with ads. To tell people that it still has the Roots value and brand identity by saying it’s Canadian at heart but visually new and approve. Come check it out. Rebranding their logo and giving them more modern and current look, create a relaunch of their new reversioned brand including 2 print add, an out of home design and social media ads.
Art Directors: Krista Llamas & Ayman Sadek
Promotional of the new logo and the relaunch
